Language & Culture

The two are inexorably linked. 

You could put someone from New Orleans and Paris in the same room.  They might both speak French, but they'll have a hard time communicating.  Dialect is a product of culture.

The nuance matters.  The colloquialisms matter.  Their distinctness is part of the culture.

So if you plan on creating, building, growing, or maintaining a culture; you better think about the language.

It matters.